
Why So Many Sellers Are Cutting Their Price Right Now
Price cuts are turning up everywhere right now, and they read very differently depending on which side of the deal you’re on. Sellers tend to worry a cut means walking away with less than they hoped. Sometimes that’s true, but more often it just means the market moved faster than the listing did. Bu

There Are 4 Types of Housing Markets Right Now. Which 1 Are You In?
Today’s housing market splits into four distinct types. You’ve got cash buyers, buyers financing a purchase, owners who feel locked into a low rate, and builders with homes to sell. Which type you’re in changes how you should buy or sell. Ryan Serhant, CEO of SERHANT agrees: “There is no longer a ho

The Best Time To Buy a Home in 2026 Is Almost Here
Want to buy a house this year, but not sure if the timing’s right? Seasonally, it may actually be a better time to buy than you expect. Yes, mortgage rates have been ticking up lately – and that’s creating some real challenges with affordability. No one’s arguing that. But there are also predictable

Selling This Fall? You Haven't Missed Your Window
Summer's winding down, and if you've been thinking about selling, you might be wondering if you missed your chance. Better to wait until next year or even next spring, right? Not so fast. About one in three of all home sales happen in the last four months of the year. Fall Is Busier than You Think D

Data Centers Are Moving Closer to Homes. What Does That Mean for You?
Data centers probably weren't on your list of things to think about when buying or selling a home. School districts? Sure. How close you are to family? Absolutely. A large building full of computer servers down the road? Probably not. But that may be changing. Data centers are popping up in more com

The Housing Market Split in 2. Which Side Is Your House On?
Ask a couple people how the housing market is doing and you’ll probably get a couple different answers. That’s because right now, the market runs on 2 very different tracks, split by price point. Knowing which track your house is on changes everything about your sale, from your asking price to how l

Why Your Asking Price Matters More Now Than Ever
Most sellers come into the market with one number in mind. And it’s often the one that costs them the most. That's their asking price. A survey from Realtor.com shows about 8 in 10 (80%) of sellers expect to sell at or above their asking price today. But here’s where things get interesting. In reali

Why Buyers Shouldn't Overlook a Fall Move
You've been waiting for something to change before you buy. It just might not be the thing you expected… While everyone’s paying attention to mortgage rates, only the savviest buyers know that the changing season can start tipping things in their favor. Because every fall, buyers tend to get more t

Think New Homes Cost More? Not Right Now.
Most people think a newly built home costs more than an existing one. But right now, that’s actually backwards. Newly built homes are more affordable than existing ones in a lot of markets. And that’s because builders are cutting prices and stacking on incentives to try to keep their inventory movin
